McDonald's: Steaming Transit Shelter outdoor / ambient

Cossette Vancouver came up with a steaming bus shelter to entice bundled up Canadians to buy McDonald’s coffee, an ingenious idea, especially in a cold and rainy city filled with avid java sippers.

“A steam machine was built to fit inside a transit shelter and periodic bursts revealed a message during a free coffee promotion at McDonald’s,” Directdaily details.

Check out the video to see the McDonald’s steaming bus shelter in action.

Posted via web from Thoughts and Things